A bright, candid photo inside a hair salon. In the foreground, a woman with blonde hair is smiling broadly while wearing silver foil highlights for a coloring treatment. Standing behind her is a male hairstylist with dark hair and a beard, also smiling at the camera. The background shows a salon interior with a gold-framed mirror and a large window looking out onto a sunny street with a yellow-and-white striped awning and parked cars. The mood is cheerful and professional.

Get the Red Carpet Hair You Deserve

Name: Edward Boye' Salon
Address: 211 South Robertson Boulevard, Beverly Hills, California, 90211, US
Telephone: (310) 801-6055

Beverly Hills' Expert Color Specialist

After 30 years in NYC and California, I personally handle every cut, color, and extension to keep your hair healthy and vibrant. I'm here to give you a high-fashion look tailored specifically for you and the confidence that comes with it.

(310) 801-6055 (310) 801-6055

Experience and Passion Behind the Chair

No Assistants, Just Results

Personal Attention from an Expert

After owning several salons in New York and California, I’ve learned that nothing beats personal attention. I don't pass you off to an assistant; I handle every cut, color, and highlight myself. This allows us to build a real relationship where I can focus entirely on your specific hair goals and ensure every detail is perfect.

Perfect Ombre and Sombre

Mastery in Color and Transitions

Whether you want a bold, high-contrast Ombre or a soft, subtle Sombre, getting that transition right takes a steady hand. I use creative coloring techniques to give you that 'wow' factor while keeping your hair healthy. You get red-carpet results that look natural and are much easier to maintain than traditional color.

Safe and Effective Brazilian Keratin

Premium Smoothing for Less

Most salons charge $350 or more for Brazilian Keratin, but I offer this premium service for a promotional price of $160. I use a formula that repairs hair from the inside out, reducing curls by up to three levels and completely eliminating frizz. I guarantee the process is safe and won't cause damage—just silky, manageable hair.

Our Services

Take a look at how we can help you achieve your dream hair

Brazilian Keratin

Transform your hair with our professional Brazilian Keratin treatment, designed to eliminate frizz and add incredible shine without any damage. This high-quality service provides long-lasting results, leaving your hair silky, manageable, and beautifully smooth.

What Our Customers Say

Finding a new stylist, especially without a personal recommendation, can be a scary experience. I found Edward online and had no idea (at the time) that I found "my guy'. Edward has a personality that puts you at ease right away, and a talent that is unmatched. He asked all the right questions on the phone before I set my appointment, and even more questions when I first got there to see him. He asked if I had any reference pictures, and I pulled up an old picture from 7 or 8 years ago. He took one glance at it and said "oh yeah, we can definitely do that". He color matched it perfectly, and as he was working I could feel the skill and consistency in his hands. He paid attention to every section of hair individually, whether it was doing a highlight, or styling it at the end of our appointment. It was an absolute honor to be in his chair, and I'm so happy to have found my guy. Can't wait for touch ups and a few months!

Deborah Snyder-Peters

Edward is a Hair Wizard ‍♀️ He’s very fast, but detailed, and very good at his work!

Alejandro Orellana

Edward did a great highlight job. He color corrected my hair which was in part orange and got rid of the entire orange color. He did a good job with highlights and lowlights that looks great and very natural. I was a bit late and he was very patient. He communicated with me in great patience and detail to make sure I get the desired result. Overall Great result for great price! Also, he was 100% safe with regards to COVID rules. I want the only one at the salon, and he wore a mask all the time.

Michelle A.

Deborah Snyder-Peters

Explore Our Site

Get the personal attention and high-end results you deserve from Edward Boye’.

Thirty Years of Hair Artistry in Beverly Hills

Your hair is a huge part of your identity and how you feel every day, so it deserves focused attention and real expertise. Edward handles every service himself to ensure you get the best possible results. Come in for a consultation where we'll talk through your goals and find the best path for your hair.

(310) 801-6055 (310) 801-6055

Our Location

Edward Boye Salon

211 S Robertson Blvd, Beverly Hills, CA 90211

(310) 801-6055

Mon-Sun:

9:00 AM - 6:00 PM

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